Frequently Asked Questions
What's Drip Marketing?
Drip marketing is a communication strategy that sends, or "drips," a pre-written set of messages to customers or prospects over time, and can use a variety of media. Drip marketing is distinct from other database marketing because the timing of the messages follow a pre-determined course and the message is personalized to each prospect or customer.
Why Do I Need Drippitt?
Drippitt frees up your time by automatically remaining in constant communication with your prospects and customers for you. You can add new contacts to your customized campaign within minutes, and know that over the next several months they will automatically receive your personalized marketing pieces.
What If I Already Have a Marketing Program?
Drippitt doesn't replace your current marketing efforts as much as enhance them. Now, when your marketing efforts bring in prospective customers, you can add them to a Drippitt followup campaign, and continue to follow up with them.
Why Can't I just Send E-Blasts?
E-blast certainly have their place in today's world, and we include them in our campaigns as well. However, Drippitt campaigns are truely cross-media campaigns, meaning they include both digital commmunication (such as email and text messages) and traditional methods (such as postcards and letters). Cross media campaigns such as this can increase your overall sales by as much as 40% overall.
How Does This Work?
Drippitt is incredibly simple to use, and within three steps you can be sending pieces to customers and prospects! Step one is signing up for a campaign, free of charge; Step two involves customizing your campaigns with your logo and verbiage, and step three is entering your first contact!
Can I Customize My Campaign?
Abosolutely! When you create your account, you can modify many of the pieces with your logo, images, and colors. You can also edit every single piece to make sure the included verbiage fits your company's brand identity.
What If I Don't Like This Campaign?
Not a problem! We're always in the process of designing and adding new campaigns, but if you have something specific in mind, we'd be glad to add a custom campaign to your account. Just fill out a campaign request form, and a representative will be in touch with you shortly.
How Much Is It Really?
We have no setup fees, no hidden fees, and no minimums. The cost of entering a single prospect into a campaign will vary depending on the number and type of pieces in the campaign, but our standard campaigns cost $7 per prospect, which includes the printing and postage of every cross-media piece. Additionally, if you choose a monthly billing plan, you will receive pricing breaks on every campaign!
Can I Stop A Campaign?
You can pause and unpause a campaign at any point in time from within your reports dashboard.
Are You Really Transparent?
Drippitt does not appear on any of the pieces that go to your prospects or customers. The letters are on your letterhead, in your envelopes. The emails come from your email address. Every single piece has your branding on it, not ours.